Pete's Power Produce Seminars

Seminars can be customized to include any or all of the following:

Handling: This section 'handles' everything from receiving, storing, rotating, and crisping combined with helpful hints on prolonging the life of your products.

Merchandising: 70% of all purchases are made on impulse. Merchandising is the best method of capitalizing on impulse purchases. Pete will explain creative techniques that will dramatically improve the look of your department.

Givin' it the Look! Once the basic merchandising is complete...the next step is creating atmosphere with use of decor & trim, fixtures & fittings, etc. These are powerful tools that make sales!

Developing & Displaying Product Knowledge: Today's consumer is thirsty for information on everything from selecting, storing, and cooking their produce! Pete will deliver information and consumer tips on 57 of the more unusual produce items! Solid product knowledge gives your staff the opportunity to communicate with customers and demonstrates your commitment to customer service.

Making your Customer Smile...and buy more produce!
With many companies frantically pursuing customer loyalty, Pete brings the concept of service back to basics by providing each customer with a personal shopping experience. It's what makes Pete a celebrity in the eyes of his customers.

Building a Produce Team: Excellence in customer service can only begin with a satisfied and motivated team. Keeping harmony and balance in the workplace is the key. Pete discusses how he ensures his produce team has the knowledge, interest and understanding of what it takes to make the customer #1!

Profit Margins: The buck stops here. This section focuses on weekly sales, sales per man hour and overall productivity of your produce department. Pete will explain how looking after the "loose ends" can grab and extra 3%!